Influencer Marketing - The power of Micro Influencers
Submitted by Amev Burman (@amevburman) on Tuesday, 25 September 2018
Section: Fringe & Geekery Technical level: Intermediate
I will be talking about the pro and cons of Influencer Marketing and the comparison between Macro and Micro Influencers. Most brands and agencies treat Influencer Marketing as a black box. We’ve built a platform that helps bring out the numbers behind influencer marketing.
- Whart is Influencer Marketing
- The challenges of Influencer Marketing
- Macro vs Micro Influencers
- How to run your first insfluencer marketing campaign
I have been closely following this industry for over 2 years. I have conducted thorough research through influencers and brands and developed Adfluence Hub based on the learnings. Having a background in tech and a curiosity in current digital marketing trends, the amalgamation of both excites me.